Reputation is more important than fear of enforcement

Our reader Rajeev has sent an interesting story about importance of cleanliness and reputation in running a retail food service business.

According to the story, Smith, general manager of CiCi’s Pizza, said that …. “a food-service business lives on its reputation. Good quality, service and price won’t mean much, unless cleanliness and food safety are top notch.”food2

Smith agreed with …. health officials, who said the biggest incentive for food-service businesses to deliver a safe product is not the threat of enforcement action, but their reputation.”That is true,” Smith said. “If somebody has a good dining experience, they might tell one or two people. But if they get sick or have a miserable dining experience, they’ll tell 20 or 30 people or more. They’ll tell everyone they know.”

“We live on our reputation.”

Thanks Rajeev-kk

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