TATA’s to launch consumer credit card

ratan_tata_1The Tata group’s consumer durables retail initiative, Croma, will tap into the company’s credit card database to rope in loyal customers and will offer cardholders the advantage of several loyalty programmes packed into one card. The card was ealier launched in association with SBI Cards- a State Bank of India subsidiary) At present, the card is being used by Tata employees, which will be made public this month reports Business Standard.

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